Why Sourcing Champions?

We personally invest in your successful project outcome

Learn More

Introducing Sourcing Champions

We are a boutique “next level” procurement consulting firm based out of Amsterdam and Munich. Our mission is to transform Sourcing & Procurement into a real competitive advantage for any organisation. With procurement often being around 70% of the costs of an organisation, it is of significant importance to do it right and get the maximum value out of the supply base.

We are an international multilingual team with a deep-rooted procurement DNA and experience in the end-to-end view of Sourcing & Procurement from  sourcing strategy to contract management. “We bring passion to procurement

We apply strong project management support to ensure an effective transformation, which is deeply customer focussed and hands-on. “We boost”

We provide the very best digital technology fully integrated in all our programs, to get the maximum value out of your digitalization roadmap. “We transform”

We are value and result driven with strong programs like Category Strategy, Sourcing Innovation, Sustainability and Cost reduction. “We make it happen”

We form long-lasting relationships with our clients to continuously unravel opportunities for innovative growth in both their procurement strategy and delivery. What makes us stand out is our practice to personally invest in your successful project outcome. “We go beyond”

Robert Waalder

I founded Sourcing Champions in 2014, inspired by my previous experience as Vice President Procurement at Philips, where I developed a deep passion for sourcing & procurement. I have 25 years of broad cross-functional leadership experience in high tech dynamic international environments, working and collaborating together with all functions of the organization and its suppliers.

During my years as VP Procurement, I have worked with the top strategy consultancies and learned the best procurement approaches to develop strategies, drive transformations, reduce costs and boost innovations. Now I aim to share this knowledge with our clients and my team of procurement consultants & experts. Together, we champion transformations in global sourcing and procurement organizations by creating the best possible teams & operating models, combined with the best possible AI-driven digital procurement solutions.

 From my perspective, the best part of Sourcing Champions is seeing its dynamic development and growth with the help of our team and clients.

Robert J. Waalder
Founder & Owner, Sourcing Champions

“We boost. We transform. We make it happen.”

Meet our team of procurement consultants and strategic experts.

I am a builder and transformer (MBA) with a strong passion for Procurement, and > twenty five years of broad cross-functional leadership experience in high tech dynamic international environments.


Robert Waalder

Founder & Owner

I hold an MBA and an MSc in Purchasing & Supply Chain Management. After graduation, I progressed my career in category management & strategy, resulting in over eight years’ procurement experience.


Hugo Houtenbos

Manager – Strategy Consultant

After my MSc. in Strategy Economics, I pursued my MBA at Peking University. Gained 2 years of experience in different industries, markets, and countries. This with a strong focus on Asia and Europe. This combination allows me to inspire creativity and drive innovation. I live by the quote: “Either I will find a way, or I will make one”.


Paulien Hunink

Strategy Consultant

After completing my dual Master’s Degree in International Management and Innovation I have been working as a strategy consultant across various industries. I consider myself as an analytical, yet creative and curious individual who enjoys working on projects that redefine strategic priorities and operating models.


Guillermo Flitz

Manager – Strategy Consultant

During my MSc. in Procurement and Supply Management, I focused my Master thesis research on exploring the opportunity of Artificial Intelligence in the negotiation process. After that I worked as a Cognitive Procurement Consulant for 4 years at IBM where I was able to combine procurement and technology. I gained experiences in sustainability, business transformation, process optimization, and agile.


Sabrina Hueren

Strategy Consultant

Combining a degree in Finance with an MBA in Technology Management, I enjoy working on strategic international projects underpinned by complex people and process transformation initiatives. I am energised by supply chain transparency projects which provide companies with strategies and tools to accelerate their positive impact on society and the environment.


Alexandra Delval Faure

Manager – Strategy Consultant

I have long term experience in external and internal communications, with former roles as the Head of Communications in the Dutch Airline Transavia and as a Communication consultant at KLM. I lead the scale up marketing and communication activities at Sourcing Champions.


Christina van Rooij

Marketing & Communications

I am an associate Partner of Sourcing Champions for digitalization and owner of Claros consultancy. I am a specialist is P2P, O2C and have more than 20 years of experience as Oracle ERP consultant/specialist.


Bart van der Hout

Associate Partner – Digitalisation

I have 18 years of experience as a contract lawyer and contract manager, I am a certified project manager and an experienced consultant in public and private procurement working with diplomatic and private entities globally.


Roberto Cioni

Public Procurement and Contract Management Expert

I hold a BSc in Environmental Engineering. With a devoted interest in sustainability, I aim to bolster my technical background with consulting experience to equip myself with the toolkit to be at the forefront of organizational change.


Mathieu Proniewski

Intern – Strategy Consultant

I hold a BSc in Environmental Sciences and Technologies and I am pursuing a Master in Management at ESCP Business School, a top tier French university. I aim to combine my interests in operations and sustainability for being part of the radical change in this industry toward a digitalized world.


Benedetta Bassi

Intern – Strategy Consultant

Our team of independent procurement experts give direct support to your organization to develop high-end strategies and make your business future-proof.

Helena Suarez Groen

Junior Strategy Consultant

Our team of independent procurement experts give direct support to your organization to develop high-end strategies and make your business future-proof.

Team of Experts

Leaders in their fields


“Sourcing Champions has been our partner in the procurement transformation journey, building a global procurement organization, and driving our competitiveness program. The suppliers were impressed with our strategic alignment approach, the procurement team truly proud, and the results exceeded our expectations.”

Yves Serre, VP Procurement, Thales

Sustainable Procurement Pledge

Sustainable Procurement Pledge

Sourcing Champions recognizes that procurement is a multifaceted profession, the advancement of sustainable procurement as a key priority is a prime example. Therefore, Sourcing Champions has committed to the Sustainable Procurement Pledge and lives the values by embedding sustainable procurement practices into our programs. We work with our clients to establish impactful responsible sourcing strategies and objectives, then further identify the relevant procurement sustainability themes in their specific categories and industries.

Our sustainable procurement program follows a sequential-step approach to analyze environmental footprints, set science-based targets and define and align sustainable strategies with procurement practices in order transform business operations in responsible solutions.

Read more about our sustainability program.

Read More

To tackle our own environmental footprint Sourcing Champions offsets and reduces its own emissions through the environmental project of Ecologi.

Contact Us


Weesperzijde 24B, 1091 EC Amsterdam
The Netherlands




+31 6 43 91 01 41